The new recently announced Apple iPods have apparently caused some pretty standard price reductions on a variety of MP3 players from several vendors.
For instance, the advertised price at many stores in the US for the 30-GB Microsoft Zune Digital Media Player is now $199.99. And the San Disk 8-GB Sansa e280R MP3 player is now coming in as low as $129.99.
The new iPods are definitely pretty feature rich and will have a premium price for a while.
The marketplace continues to be dominated by Apple, and that will probably not change anytime in the near future even with the price drop/rebate that Apple is doing with the iPhone.